There used to be a time where beautiful packaging design was exclusive. You’d pay that extra dime for the looks since the chocolate, olive oil or Scotch was for your boss, father in law or someone else you wanted to impress. Today, packaging is everything regardless of the products price tag or personal receiver. Here are some of my favourites – from subtle pastels to graphical drawings and 50’s inspired typography.
Yes – the post in front of you is about coffee cups. The disposable kind to be more specific. The thing is, on my recent visit to New York City I discovered my newest design crush; disposable coffee cups. I consider myself a frequent coffee consumer. I’d probably say I drink three to four cups a day. Each cup takes about 15-20 minutes to get through. That means that I stare at a coffee cup for more than an hour each day!
Simple math has thus given me the right to have an opinion on coffee cups. And Lord, if you’re into coffee cup designs like me, you’re gonna love this. To represent the dandiest designs of New York I give you Maman, Blue Bottle and Murray’s. From French and feminine over simple and hand-drawn to classic logo-style. If only I could drink from cute cups every day. Copenhagen coffee shops, consider this a free invitation to step up your game!
Blue Bottle Coffee Shop, Williamsburg.
Murray’s Bagels, Chelsea.