Since 2014, I’ve been adding words to brands and bringing stories to life. I’m a strategist and a creator, and you’ll find me planning and implementing campaigns one day and creating voice and tone the next.

When not immersed in projects for clients, I host talks and workshops on UX writing and teach digital communications at the University of Copenhagen. Come say hi, if you want to know more.


Writing – UX, commercial, and editorial

Consulting – UX writing and research

Content strategy

SoMe – content and advertising

Email marketing

SEO / SEM copywriting

Teaching – UX writing and digital communications


2016: MA in Visual Culture, University of Copenhagen

2012: BA in Intercultural Market Communication, Copenhagen Business School